Integrated Communications Planner (Digital Media Planner)

Austin, Texas, USA

Employment Type

Full-time

Seniority Level

Associate

Domain

Digital Media

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About Gale

GALE is a creative media consultancy that brings business insights to brand storytelling and activates it across every channel. With expertise in business strategy, media, CRM, addressable and integrated brand communications, performance marketing, and technology, GALE creates marketing systems and communications that grow businesses. GALE delivers strong outcomes for its partners in automotive, QSR, retail, gaming, entertainment, telecom and more. Founded in 2014, the agency currently has offices in New York, Detroit, Singapore, Toronto, Austin, Los Angeles, London, and Bengaluru.

Some Brands We Work With: Chipotle, Seagate, T-Mobile, NBA, MGM, Allstate, Resorts World Genting, BMO, and Santander.

About the Role:

The Integrated Media Planner is the day-to-day focal point to the account and is tasked with being well versed in all key accounts agency handles. They will be responsible for research, strategy, and overall budget management of appointed accounts. Must have experience with traditional and digital media.

A note on Inclusion in Hiring

GALE is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. Please consider applying for this role even if you do not meet 100% of the suggested requirements, and/or if you have gaps
in your resume.

A note on Inclusion in the Workplace

We believe in inclusivity and do our best work when people with diverse perspectives, backgrounds and skills are brought together. Our Core Values are at the root of GALE’s collaborative environment and help to foster a strong community.

Our Code of Conduct, Human Resources policies and executive investment in inclusion further support and protect GALE’s inclusive workplace.

A note on our Hiring Process

We want you to be just as discerning in making your next career move as we are finding great talent to join our team. Our interview process generally consists of the following stages to allow you to meet a range of people from various disciplines and domains. You will be assessed at each stage before being invited to move to the next.

Phone screen with a member of our Talent Acquisition Team
Interview with the Hiring Manager, who will generally be your manager.
Where relevant for the role, a technical aptitude test. (i.e. for domains in technology, data science, etc.,…)
Interview with a member of our team from a different Department than yours.
Interview with a member of our Leadership Team.

Please discuss with our recruiters if you require any accommodations throughout the process to help enable a smooth interview (i.e. accessibility in terms of location, timing, method, etc.,...).

What You Will Do

Responsibilities:
Provide information about the brand, consumer and marketplace that will create the foundation of the media strategy
Demonstrate a strong understanding of the client’s business and the consumer journey
Master the use of general and media industry tools and systems
Ownership of budget tracking, management and reporting
Display application of media knowledge to address media and business challenges
Review paperwork necessary for purchase authorizations
Manage the resolution of billing discrepancies
Active involvement in meetings/brainstorm sessions
Meet with media representatives to evaluate opportunities
Write POVs and client facing communication
Participate in professional development courses

Who You Are

Requirements:
At least 1-2 years of agency media planning experience
Must have experience in traditional media channels: broadcast, print OOH
Strong communication skills
Solid research and analytical skills, good mathematical aptitude and attention to detail
Familiarity with variety of media tools and software
Ability to organize, prioritize, work well under pressure with multiple assignments; meet tight deadlines
and multi-task
Ability to work independently but also be a team player
Basic computer skills (Excel, Word, PPT)

Inclusion in the Workplace

We believe in inclusivity and do our best work when people with diverse perspectives, backgrounds and skills
are brought together. Our Core Values are at the root of GALE’s collaborative environment and help to foster a strong community.

Our Code of Conduct, Human Resources policies and executive investment in inclusion further support and protect GALE’s inclusive workplace.

Hiring Process

Phone screen with a member of our Talent Acquisition Team
Interview with the Hiring Manager, who will generally be your manager
Where relevant for the role, a technical aptitude test (e.g. for domains in technology, data science, etc.)
Interview with a member of our team from a different Department than yours
Interview with a member of our Leadership Team

Please discuss with our recruiters if you require any accommodations throughout the process to help enable a smooth interview (e.g. accessibility in terms of location, timing, method, etc.)

Careers