WE'RE A
BUSINESS AGENCY

Andrew co-founded GALE in 2014 with the goal of disrupting the traditional agency model. With 25+ years of experience bridging the gap between technology, operations, sales, and marketing, he offers a unique perspective gained from both consulting and client-side roles. His strategic leadership has helped GALE create award-winning business strategies for leading brands–from Hard Rock to Chili’s to IHG and more—and has been instrumental in shaping GALE’s reputation for excellence.

With over 20 years of agency experience, Sanjeev has a deep understanding of management, delivery, and operations. As a founding member of GALE, he has been instrumental in guiding and growing the agency from day one. A trusted partner to GALE’s domain leads, he is a solution-oriented delivery leader who ensures seamless execution from strategy to rollout—driving success for both his teams and the agency.

Bailey has spent 20+ years building and scaling high-functioning, collaborative teams. With deep understanding of GALE's business and culture, she brings experience in strategic leadership, employee experience, and product innovation. Most recently, at Arteria AI, she drove change and adoption of one of the most powerful AI tools across the financial sector. In her dual role at GALE, she advances two key priorities: industry-leading innovation and a people-first culture.

Sanjay (aka SK) is responsible for growth in the Southeast Asia region. With more than 16 years of international experience at companies including Microsoft, Target, and Sapient, Sanjay is an expert in technology consulting, product management, and product marketing.

Winston leads the brand, creative, and experience design team, helping companies like the NBA, Domino’s, Nike, American Express, VW, Target, and Chipotle innovate and grow. With 45 Cannes Lions, including three Titanium Lions and three Grand Prix awards, he has been recognized as one of Adweek’s 50 Most Indispensable Executives and top 100 people in advertising from the 4As.

Geoff oversees brand creative and design. Previously, he was ECD at TBWA\Media Arts Lab and RGA and Head of Creative at CAA Marketing. Geoff has created breakthrough work for leading brands including Apple, Nike, Microsoft, Disney, and PepsiCo. He also co-founded SATURDAY MORNING, a non-profit that leverages the power of creativity to help solve social injustice.

Dina leads Global Program Management, working with teams to achieve goals, and identifying areas for operational improvement. Dina has a strong history of developing processes that are adopted globally, leading high-stakes projects. She has worked on notable brands such as Scholastic, Hasbro, Nike, Samsung, and Verizon.

With 15+ years of technology experience, Vu has led the end-to-end design and development of B2B and B2C enterprise solution architectures for top-tier clients. He specializes in complex e-Commerce integrations and in developing secure, flexible solutions for clients.

Ben's focus is on innovative approaches to scaling content in media. Most recently he consulted early stage start-ups and forward thinking media companies. Prior to that he led creative at T Brand for The New York Times. He has been recognized and awarded at Sundance and CES as well as a host of leading creative shows.

Robyn leads our AskGALE practice and is passionate about bringing direct consumer input into strategy and UX decision-making through a range of primary research techniques. Robyn has a decade of experience in business, marketing, and customer experience strategy.

Michael has a strong track record of delivering large transformation initiatives, with technology at the core. From complex commerce to modern AdTech, he thrives on aligning complex technical solutions to clients’ unique business challenges. Previously, he was the portfolio delivery lead for SapientNitro’s largest business unit, which included accounts such as Target, Chrysler, Harley-Davidson, and TD Financial Group.

Tessa leads the creative production team. She has over 10 years of experience producing bespoke, award-winning content for brands such as Beats by Dre, VW, and Target. She has worked on the agency, publisher, and brand side, and is passionate about creating content.

Linda has deep experience in media with over 20 years in the business. Her experience includes National Broadcast/Syndication/Cable, OTT/CTV, and OLV, and her buy negotiations have yielded tremendous savings for her clients. She has worked on Truth, Keurig/Green Mountain, Foster Grant, DSW, and PVH.

Brad leads biddable and performance media, combining both activation and analytics. He specializes in optimization frameworks, growth marketing, performance models, and testing roadmaps. He has worked with brands like H&R Block, Canada Goose, Zelle, and Dropbox to help drive customer growth.

Erin leads the PR division in establishing meaningful and impactful earned opportunities. With 10 years of industry experience across wine & spirits, beauty, tech, fashion, and more, Erin helps brands of all sizes craft smart-earned media narratives and communication strategies.

Jason oversees creative work across CRM, design, and digital, leading a team of Art Directors, Copywriters, Motion Graphic Artists, and more. Previously, he was the Executive Creative Director at Red Peak and AKQA. Jason’s work has received recognition at industry awards shows including Cannes Lions, The One Show, and D&AD, among others.

Marsha leads our Operations and Talent Acquisition Teams. She followed her curiosity for the past 19 years into sales, operations, product development and talent, producing the Swiss Army Knife you see today. She believes we do our best work when people with diverse ideas and backgrounds collaborate together.

A creative veteran, Josh has a rich track record of driving business impact through creativity and strategic acumen. He’s held numerous top roles at esteemed agencies, and has a global perspective cultivated through leadership positions in Sydney, Hong Kong, Los Angeles, and New York. His creative milestones include the Adidas “Here to Create” and Google “Ok Google” platforms.

David (aka the Nortino) is GALE’s Chairman. He spent 13 years as CMO at Harrah’s & Caesars Entertainment where he launched Harrah’s Total Rewards Program – a gold standard in loyalty programs. In 2010, David was named CMO of the year and became a published author.