August 20, 2021

GALE Joins the New Stagwell Media Network

As a creative media consultancy, we’re excited to be part of the new Stagwell Media Network alongside 7 other agencies, bringing world-class omnichannel media, data & analytics, technology, and consulting expertise under one roof.


A Business Agency

As a creative media consultancy, GALE is excited to be a part of the new Stagwell Media Network. After the recent formation of Stagwell Inc., Chairman and CEO Mark Penn announced the combination of GALE and seven other ad agencies focused on content production, ad buying, and business-to-business marketing to form the Stagwell Media Network. The agencies — Assembly, ForwardPMX, MediaKitchen, MMI, Grason, GALE, Multiview, and Locaria — have joined forces to create a more dynamic partner for global B2B and B2C solutions spanning data, technology, media and creativity aimed at accelerating business growth for brands worldwide.

The release arrived in acknowledgement of advertisers’ requests for a variety of services within the same place as a measure to steer clear of the challenges of hiring from different agencies. Stagwell Media differentiates itself by focusing on digital advertising rather than broadcast and print, while maintaining participation in events.

The Stagwell Media Network will be led by our very own Brad Simms as the Global Chief Product Officer alongside ForwardPMX CEO James Townsend as CEO and Stagwell’s Deidre McGlashan as Chief Media Officer.

Read more about the new network in Business Insider here: Mark Penn's Stagwell combines 8agencies into a new ad-buying network — its first big bet to take on ad giants like WPP.